Axiom — Brand Identity

## Overview Axiom Ventures came to us with a great product and no visual language. Over six weeks we defined their brand strategy, built a complete identity system, and delivered a design handbook their internal team uses daily. ## Deliverables - Primary + secondary logo suite (light / dark / icon-only variants) - Full brand guidelines (typography, colour, spacing, photography style) - 40-slide pitch deck template - Figma design system with 120+ components - Social media kit (LinkedIn, Twitter, Instagram) ## Outcome Axiom closed their Series-A round two months after the rebrand, citing "investor confidence in the brand professionalism" as a contributing factor.